Influencer Marketing Manager

Vagas Externas — Remotar · remote · CLT · pleno

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Our client is a growing U.S.-based health and wellness supplements brand focused on building its presence through creator-led marketing and user-generated content (UGC). They are looking for an Influencer Marketing Manager to build and manage a network of creators, develop creator partnerships, and grow affiliate-driven content and sales. This role is focused on managing creators and creator relationships rather than personally creating content. Key responsibilities - Source and identify relevant creators and UGC creators within the health, wellness, fitness, supplements, and lifestyle space. - Conduct creator outreach across email, Instagram, TikTok, and other relevant channels to build a strong creator pipeline. - Manage creator relationships from initial outreach through onboarding, briefing, content delivery, and ongoing collaboration. - Develop and manage creator gifting and UGC campaigns, ensuring creators receive clear briefs and deliver content aligned with brand objectives. - Build and maintain an affiliate creator network, identifying opportunities to turn high-performing creators into long-term brand partners. - Track creator outreach, responses, content submissions, affiliate activity, and campaign performance. - Monitor creator and campaign performance to identify high-performing partners and opportunities for further collaboration. - Collaborate with the marketing team to continuously improve creator selection, outreach strategies, campaign briefs, and partnership processes.

- 5+ years of experience in influencer marketing, creator partnerships, UGC, affiliate marketing, or a closely related field. - Proven experience sourcing and conducting outreach to creators and influencers, preferably at scale. - Experience managing creators throughout the full partnership lifecycle, from outreach and onboarding through content delivery and performance tracking. - Previous experience working with health, wellness, supplements, fitness, beauty, or other DTC consumer brands is strongly preferred. - Experience with UGC creator campaigns and understanding of what makes creator content effective for paid and organic social. - Experience building or managing an affiliate creator network is a strong plus. - Strong communication, relationship management, negotiation, and organizational skills. - Comfortable working independently in a remote environment and managing multiple creator relationships simultaneously. - Strong understanding of platforms such as Instagram, TikTok, YouTube, and relevant creator/affiliate ecosystems. Processo seletivo inclui: Selecionamos as principais informações da posição. Para conferir o descritivo completo, clique em "acessar"

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